Top 10 Graphic Design Trends for the Second Half of 2023

Any graphic design agency understands the imminent need to stay up to date with design trends to ensure designs for clients are both cutting-edge and visually appealing. As 2023 is well underway, it’s a great opportunity to reflect on the various graphic design trends that have been making waves.

Dark Mode

Dark mode is a popular design concept that has gained great traction over the years. Because it minimises eye strain and is easier on the eyes in low-light conditions, this mode has become a popular choice for websites and mobile apps.

Striking Typography

Typography is a fundamental component of any graphic design, and has great capability to make a great impact on a graphic design’s overall visual appeal. Striking typography will be a key player in the design game for the rest of 2023, as more designers embrace the written word through unique typefaces and striking colours.

Unique Craftsmanship

Each designer has their own unique trademark that they add to their designs. For instance, if two designers were given the same brief, they’ll create two distinctive designs. And it’s this embracing of each designer’s unique traits that will set the stage for the rest of 2023. It can help businesses in many industries stand out from crowded markets.

Sustainability

No matter what profession you’re in, sustainability is becoming an increasing concern for customers across the globe. One of the trends that is set to shape the rest of 2023 is sustainable graphic design. Whether this is through working remotely to reduce carbon footprint or using eco-friendly materials for printed products, designers are becoming more environmentally conscious during their art.

Minimalism

Minimalism is a popular trend that’s set to stay for the rest of 2023. These types of designs focus on conveying a brand’s message or personality with as little design as possible.

Hand-Drawn Outlines

Hand-drawn outlines have a one-of-a-kind charm that are often difficult to recreate via digital software without tools like a stylus for touch-screen laptops or tablets. Hand-drawn designs are expected to make a splash towards the latter half of 2023. They add a unique charm and personality to different designs.

Angles

Angles and slopes have been a great way for designers to create slick designs through the use of geometry. For the latter half of 2023, sharp angles are set to make an impact on most designs you’ll see.

Isometric Design

In its simplest form, isometric design is when designers use 2D design to create something that looks 3D. This unique perspective has been a popular trend, which will continue for the remainder of 2023. Why? Well, it can result in some truly unique and wonderful designs.

Dynamic Colours

Vibrant colours can be a gamechanger in graphic design. They can help certain designs stand out from the crowd, captivating users far and wide. Using bold colours is an effective way to elevate designs, so it will be a popular choice for graphic designers globally for the rest of 2023.